Assoc. Prof. Dr. Hasan Saliu is a renowned scholar in the field of journalism and communication in the Balkan region. With a career spanning over 25 years, he has built a prominent profile as an academic, researcher, and scientific project leader in media, public relations, and media literacy. He completed his Bachelor’s degree in Journalism at the University of Tirana (1994–1998), and earned both his Master’s and PhD in the field of media and communication studies.

For a period, Saliu worked as a journalist in the Kosovar press (1997–2010), and later dedicated himself to teaching and scientific research. Since 2010, he has been teaching journalism and public relations courses at AAB College, and since 2012, he has also been lecturing at the University of Tirana, offering courses in international public relations and public diplomacy. He has been awarded the title of Associate Professor by two higher education institutions: AAB College (2022) and the University of Tirana (2023).

Prof. Saliu has made significant academic contributions to internationally recognized scientific journals, including Communication Research and Practice, Communication & Society, JALT, Cogent Arts & Humanities, among others. His research interests include media literacy, strategic communication, public diplomacy, and the transformation of media in the digital era.

He served as Dean of the Faculty of Mass Communication at AAB College (2011–2016 and 2021–2024), and as Vice-Rector for Scientific Research at the same institution (2016–2021 and from 2024 onward). Saliu is active in international forums as a conference organizer and keynote speaker, addressing topics such as “digital journalism transformation,” “public relations in the post-truth era,” and “international political communication.”

He has completed hundreds of peer reviews for leading scientific journals published by Elsevier, Springer Nature, Taylor & Francis, Emerald Group Publishing, SAGE Publishing, Cogent OA, Routledge, Cogitatio etc., making him a trusted voice in international academic evaluation. He also serves as an editorial board member and associate editor in several well-known academic journals.

With a strong dedication to media and communication studies in Kosovo and the region, Saliu remains a key contributor to advancing scholarly discourse on communication in the age of artificial intelligence and post-truth.
 

Publications in Scopus/WoS 
Saliu, H. & Tafa, B. (2026). Mob censorship as a new challenge for journalists: Evidence from Kosovo. Social Sciences & Humanities Open, 13. 1-10, 102618. https://doi.org/10.1016/j.ssaho.2026.102618

Saliu, H. (2025). The decline of Soft Power: Narratives beyond Nye. Australian and New Zealand Journal of European Studies, 17(3), 75-95. https://doi.org/10.30722/anzjes.vol17.iss3.21525 

Saliu, H. (2025). Theatre Festivals as Instruments of Cultural Diplomacy and Intercultural Communication. Comunicazioni sociali, 3, 404-412.  https://doi.org/10.26350/001200_000263   

Çipuri, R., Çela, E., & Saliu, H. (2025). Ai in the Newsroom: Changes and Challenges in Albania. Teorija in praksa, 62(3), 621-640. https://doi.org/10.51936/tip.62.3.621 

Saliu, H. (2025). The critical need for public relations literacy in a post-truth era. Communication Research and Practice. https://doi.org/10.1080/22041451.2025.2494366

Saliu, H. (2024). Navigating media literacy in the AI era: Analyzing gaps in two classic media literacy books. Journal of Applied Learning & Teaching, 7(2), 98-109. https://doi.org/10.37074/jalt.2024.7.2.25  

Saliu, H.; Çipuri, R. & Izmaku, X. (2024). Gutenberg’s death in the Balkans: news values in Kosovo and Albania. Cogent Arts & Humanities, 11(1), 2303197. https://doi.org/10.1080/23311983.2024.2303197   

Saliu, H. (2024). Newsworthiness for television and digital journalism in Kosovo. In Media and communication: Transformations and development in the digital age (pp. 87–95). Bulgaria. https://www.ceeol.com/search/chapter-detail?id=1269738

Saliu, H. (2023). Narratives of Public Diplomacy in the post-Truth Era: The decline of Soft Power. Communication & Society, 36(2), 209-224. https://doi.org/10.15581/003.36.2.209-224    

Saliu, H. & Abrashi, H. (2023). The Return of Media Diplomacy: Examples from Kosovo. Jurnal Ilmu Sosial dan Ilmu Politik 27(1), (74-89). https://doi.org/10.22146/jsp.73710

Saliu, H., Reçi, A. & Abrashi, G.  (2023). Revisiting Hallin and Mancini's media model: Albania and Kosovo. Balkan Social Science Review, 21. 235-255. https://doi.org/10.46763/BSSR2321235s 

Saliu, H. (2022). Rethinking Media Diplomacy and Public Diplomacy Towards a New Concept: Digital Media Diplomacy. Online Journal Modelling the New Europe, 39, 1-24. DOI: 10.24193/OJMNE.2022.39.01 

Saliu, H., Rexhepi, Z., Shatri, S. & Kamberi, M. (2022). Experiences with and risks of internet use among children in Kosovo. Journal of Elementary Education, 15(2), 145–164.  https://Doi.org/10.18690/rei.15.2.145-164.2022 

Saliu, H., Bicaj, A. (2022). The Digital Competence of Future Teachers in Kosovo. In L. Tomczyk & L. Fedeli, (eds), Digital Literacy for Teachers. Lecture Notes in Educational Technology. Springer, Singapore. (275-290). https://Doi.org/10.1007/978-981-19-1738-7_15

Saliu, H. (2022). Public Diplomacy or Public Glocalization? Rethinking Public Diplomacy in the post-Truth Era. Vestnik Moskovskogo universiteta. Seriya 10. Zhurnalistika, 1, 157-175. DOI: 10.30547/vestnik.journ.1.2022.157175  

Saliu H. & Llunji V. (2022). Cultural Diplomacy of Kosovo after the Declaration of Independence. Information & Media, 93, 62-76. https://Doi.org/10.15388/Im.2022.93.61

Saliu, H. (2021). The specifics and complexity of EU public diplomacy. Druzboslovne Razprave, XXXVII(96–97), 189–207. https://www.sociolosko-drustvo.si/wp-content/uploads/2021/09/DR96-97-Saliu-WEB.pdf  

Saliu, H. (2020). Public Diplomacy and Related Concepts from the Perspective of Lasswell’s Communication Formula.  Jahr – European Journal of Bioethics, 11(2), 357-376. https://Doi.org/10.21860/j.11.2.2 

Saliu, H. (2020). The Evolution of the Concept of Public Diplomacy from the Perspective of Communication Stakeholders. Medijska istraživanja, 26 (1), 69-86. https://Doi.org/10.22572/mi.26.1.4

Saliu, H. (2018). Multiple Target Audiences, Critical Analysis of Pristina-Belgrade Dialogue. On-line Journal Modelling the New Europe, 26, 108-123. Doi:10.24193/OJMNE.2018.26.08

Saliu, H. (2017). The new nature of Cultural Diplomacy in the age of online communication. Journal of Media Critiques, 3(10), 87-100. Doi:10.17349/jmc117206, https://www.ceeol.com/search/article-detail?id=697056

Saliu, H. (2017). International image of the country through strategic communication, Case of Kosovo. Journal of Media Critiques. 3(9), 65-76. Doi: 10.17349/jmc117105

 Peer reviews for:  

Acta Psychologica (Q1)
Cogent Arts & Humanities (Q1)
Heliyon (Q1)
Humanities & Social Sciences Communications (Q1)
Information & Culture (Q1)
Information and Learning Sciences (Q1)
Journal of Balkan and Near Eastern Studies (Q1)
Journal of Communication Inquiry (Q1)
Journal of Food Composition and Analysis (Q1)
Media and Communication (Q1)
Social Sciences & Humanities Open (Q1)
Telematics and Informatics (Q1)
Communication Research and Practice (Q2)
Cogent Business & Management (Q2)
Cogent Education (Q2)
Cogent Social Sciences (Q2)
Information & Media (Q3)

https://www.webofscience.com/wos/author/record/N-5776-2015
https://www.scopus.com/authid/detail.uri?authorId=57203207022